Become a LLADY for 2011!

 

2011 is HERE!l

It's time to get in the mix and join up with like-minded get-it girls like yourself.  The New Year brings you another opportunity at creating whatever the hell it is you want for your life. It's time for SUCCESS.

You're number's up lady - it is time to bet on YOU.  

Become a LLADY for 2011! 

Ideas, hard work and networking are but a few ways to get ahead. Being a member of the Ladies Lotto community means accessing the support, talents, advice and collaboration from the crème de la crème of independent, creatively attuned, money-making females from major metropolitan cities and burbs across the globe.

Apply for membership NOW!!
http://tinyurl.com/joinladieslotto

RENEW YOUR MEMBERSHIP!

Annual Membership : $100.00USD - yearly Monthly Membership : $10.95USD - monthly

Annual Membership, $100: 
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Monthly Membership Subscription ($10.95 / monthly) : 
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Carrie Ford on Being a BFF: Four Rules

Ladies Lotto member and bad ass, Carrie Ford of Ford Visuals, posted rules on how to improve your popularity with clients / customers. What are they?

Be Their BFF
Four Rules to Improve Your Popularity
(and Your Bottom Line)

Success is about a lot more than just a pretty logo and a cool tagline. It's about connecting with and respecting your customers. It's about building relationships and offering value to your clients' lives. In a nutshell: Approach relationships with your customers and clients like you would a friend and everyone wins.

Rule #1: Be Fun (But Not Too Fun).
No one likes a bump on a log. But then again, most of us don't want Suzy McMartini by our side 24-7. Find a compromise. Have a sense of humor. Talk to your customers and clients as if you actually like them. Better yet, attract customers you like in the first place. Every company needs a voice. Even if you run a massive business, it's important to have one (preferably likeable) personality that can interact with the world.

Rule #2: Be Interesting.
You're probably not going to call Mr. One-Hit-Wonder to meet you and your friends for dinner again. A three hour monologue about his urban gardening techniques? Too much. Stay interesting. One of the most positive by-products of The Great Recession has been a crazy surge of creativity and innovation that shows no signs of stopping. Constant (and careful) re-invention and experimentation will keep people coming back.

Rule #3: Be in Touch.
It seems basic, but it's a key part of every successful relationship, personal or business. Return emails and phone calls. If you stay at home under the covers, don't expect an invite to the BBQ.

Rule #4: Be Honest and Respectful.
Beyond important. Mr. No-Follow-Through doesn't last long in your phone and Ms. Pokes-Fun-At-Your-Veganism is getting defriended. Approach your customer or client as an equal partner, an individual, a neighbor. You are not trustworthy just because you've existed for decades or went to my grade school (well, maybe). Consumers are loyal to brands that speak to them like peers, not peons.

At the end of the day, it's not enough to simply sell a fantastic service or product. Brands that will survive and thrive are just like the relationships that survive and thrive. Honor, respect and cherish them and you will likely get the same in return.

Your Potential BFF,

Carrie

Visit Carrie's site: http://fordvisuals.com/

Susan Ledgerwood Photography

Portrait photographer Susan Ledgerwood, new member of Ladies Lotto, is a visual story teller. Her dynamic individual and group portraits are a combination of classic and unconventional. Her specialty - encouraging the seer to become one with the scenery, uniting and transcending any separation between audience and subject.

Susan also shoots art, business and private lifestyle events with a photojournalistic eye. She recently shot the Ladies Lotto Women's Health and Fitness Discussion at Bar Marmont. Check out more of Susan's work on her website: http://www.susanledgerwood.com/

All work by Susan Ledgerwood

An Online Community of Our Own

Ladies Lotto has created an online community of our very own! As an extension to our list serve, we will be using this full featured, in-depth site in order to facilitate greater support, tools, education and more relevant cultural projects.

Thing is, you can only join with an invite. To request an invite, please email membership@ladieslotto.com or go directly to the membership application at http://tinyurl.com/joinladieslotto. We have to keep this community quality, so the application is required.

See you online!