Friday, February 22, 2008

YSL's Manifesto S/S 08




"Just as Saint Laurent himself created haute couture inspired the 1968 French student riots, YSL creative director Stefano Pilati seems determined to unleash some anarchic chic of his own. Accordingly, YSL have produced their second Manifesto, featuring Kate Moss and the equally lovely YSL Spring 2008 collection. The above video is just a teaser - the full video documenting the making of the new Spring Manifesto will be available on February 25 exclusively on ysl.com.

Of course, YSL being YSL, Stefano Pilati couldn’t just stop there. To get his message direct to the people, a phalanx of suited and platform-booted mavens will distribute copies of the 24-page, full-colour (and fully recycled, naturellement) Manifesto direct to the public in key locations in the world’s major cities – Political Fashion indeed! YSL’s mission to make our streets that little bit chicer starts with London and Milan on February 23, Tokyo on the 24th, Paris and New York on the 27th and finally Hong Kong on April 19. To coincide with this street distribution, a touring installation of life-sized versions of the iconic Inez van Lamsweerde and Vinoodh Matadin images featured in the Manifesto and print campaign will be shown around the world. The first stop is London’s Dray Walk gallery at the Old Truman Brewery, where the images will be on display on February 23 and 24.

If last season’s Manifesto is anything to go by, be prepared for YSL world domination! "

- excerpt from showstudio

If you cannot see above video, please visit Ladies Lotto's blog.

1 comment:

alexis said...

huh, interesting. some frames seem to be shot with a vintage camera, using super 8 mm film, but I can't tell for sure. totally random comment I know, sorry :) nice promo though, thanks for posting.